Wednesday, August 20, 2025

Who Owns Free Fire?

Free Fire’s Ownership

Hey everyone, Aijaz Uddin is here! As I have been in the digital world for many years, I have a great passion for creating content and getting into games, there is one question that comes up in my comments and DMs all the time: "Who is the owner of Free Fire?"

This is a very good question! You drop yourself in Bermuda, form a squad with your friends and try to have Booyah! for hours, but have you ever thought who created this whole universe?

The answer to this is a bit complex and interesting. This is not the work of one person, this is the story of a gamer who became a billionaire, a big company, and a small game studio. So put on headphones, and let's get started.


The Short and Simple Answer

If you want a quick answer Garena is the company that owns and publishes Free Fire Honestly this is just the surface.

The real story has a big parent company and a visionary founder.

Key Players Behind Free Fire

If you want to understand who is behind Free Fire then you have to know about three key players: one person one publisher and one parent company.

Forrest Li: The Gamer Who Built an Empire

The central figure of the Free Fire story is a man named Forrest Li. He is the founder, chairman, and CEO of Sea Limited, the parent company of Garena.

What I find most inspiring in Forrest Li's story is that he is a gamer at heart. Born in China, he later moved to Singapore, and believe it or not, he also had a huge student loan. He was not born rich, he built his empire on his own, starting from a small shophouse.

He started Garena in 2009 and his vision has always been to create amazing experiences for gamers. It was his passion for gaming that took Garena to Free Fire. Today he is a Singaporean billionaire, but his journey began with the love of a simple game.

Garena: The Publisher that Connects Us All

Whenever you start a game, you see the Garena logo. Garena is a part of Forest Ltd's major company Sea Ltd. Think of Garena as the publisher who brings games to you, runs the servers, organises events and esports tournaments, and builds a huge global community.

Previously, Garena did not make its own games, but it had already published popular PC games like League of Legends in Southeast Asia. This experience helped them understand what players wanted, and this is why Free Fire was successful.

Sea Ltd: The Big Parent Company

Now this story gets a little bigger. Garena is a small part of a big company, whose name is Sea Limited (Sea Ltd). Forrest Lee started Garena in 2009 but as the company grew, he changed the name of his parent company to Sea Ltd in 2017.

Sea Ltd is a massive tech company that runs three major businesses:

  • Garena: For gaming and digital entertainment
  • Shopee: Southeast Asia's Amazon
  • SeaMoney: Digital payments and financial services

This is a great thing for us gamers. Having a powerhouse parent company like Sea Ltd gives Free Fire financial stability and access to new updates collaborations (such as with Cristiano Ronaldo and BTS), and massive esports events.

Who Is the Game’s Developer?

This is a common confusion While Garena is the publisher and owner Free Fire was started by 111 Dots Studio a game developer from Vietnam.

Garena then published the game globally and gradually took over the development of the game and made Free Fire what it is today.

So it was a collaborative effort in which 111 Dots Studio built the foundation and Garena built a skyscraper from it.

Why This Backstory Matters to Players

Players like you and I should understand this story more because it brings a deeper appreciation for our game Here’s why:

  • Inspiration: Forrest Lee's story shows that passion for gaming can make anyone a billionaire
  •  He is one of us!
  • Quality is a Given: With the backing of a billion-dollar company like Sea Ltd, we’re always looking forward to new updates
  • collaborations, and massive events.
  • Builds Trust: As it turns out this isn’t a small operation, there’s a solid foundation and team behind it that’s invested in the game’s future.

Final Thoughts: The Bigger Picture Behind Free Fire

So, who owns Free Fire?

It’s the brainchild of Forrest Lee, published by Garena, and developed by 111 Dots Studio all under the Sea Ltd umbrella.

It’s a combination of passion, vision, and a brilliant business strategy. Next time you login to the game, think a little about this incredible journey that has gone from a small studio in Vietnam to players all over the world.

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